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WHAT An implicit age bias test to determine the presence and level of an individual’s age-related bias.
WHYTo help research and increase awareness of ageism and age-related bias in individuals or organizations which can then be used as basis for implicit bias training.
WHEREProject Implicit.
Founders - Dr. Tony Greenwald (University of Washington), Dr. Mahzarin Banaji (Harvard University), and Dr. Brian Nosek (University of Virginia). Harvard's Committee on the Use of Human Subjects. Harvard University.
Boston, MA, USA.

Program Description

“Project Implicit is a non-profit organization committed to advancing scientific knowledge about stereotypes, prejudice, and group-based biases.”

“The Implicit Association Test measures attitudes and beliefs that people may be unwilling or unable to report. The IAT may be especially interesting if it shows that you have an implicit attitude that you did not know about.”

The Implicit Association Age Test asks participants to sort pictures and words into groups and answer questions about beliefs, attitudes, opinions, and demographic questions. This study takes approximately ten minutes and participants will receive results along with information about what it means.

Project Implicit educates and collects data for research purposes which provides scientific knowledge about bias and disparities.

Project Implicit also provides unconscious bias testing with respect to race, religion, sexuality, weight, disability, politics, and more.

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Find out more about the Harvard Implicit Association Test

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